SCHNEIDER & COMPANY manufacturer's representatives since 1928

About Us

Anthony (Tony) Schneider
Anthony (Tony)
Schneider
The original Schneider & Company Building
The original Schneider & Company Building
408 E.Grand River Ave, Lansing Mi.
In 1928 Anthony (Tony) Schneider left his career in engineering at Reo Motors in Lansing Michigan to start a company he named after himself, A.D. Schneider & Company. Tony had worked with several production tooling companies during his employment at Reo Motors and A.D. Schneider & Company would become a local area distributor for many of the major brands of production tooling of the time. As production tooling expanded into areas of gauging, so to did the products, which A.D.Schneider & Company offer. Functional and attribute gauges were added and were followed by more advanced electronic geometry measuring gauges. Stan Christianson
Stan Christensen
Stan
Christensen
followed Tony Schneider’s presidency in the 1960’s and led the company toward the newer advanced electronics in manufacturing machines, which resulted in the “Age of Automation”. Automation was being applied to many areas of manufacturing; A.D. Schneider & Company began first with automatic gauging products and soon added automatic parts feeding equipment because it was an integral part of the automatic gauging.

Reo Divider

Robert Bonner
Bob
Bonner
In 1970 Robert Bonner, who had worked with A.D. Schneider & Company as a Sales Manager at RCA/ITT Industrial Automation Products bought Tony Schneider’s stock and in 1972 became the next President of A.D. Schneider & Company. Automated Assembly equipment was Bonners most notable contribution in the early 1970s. The following two decades (mid1970's - 1990's) were marked by the advancements and introduction of computer technology to manufacturing and A.D. Schneider & Company grew with the expanding technology. Data Network Highways, CAD, CNC, PLC, Robotics, and Statistical Process Control were applied to the assembly, gauging and automation products, which A.D. Schneider was involved with.

In the mid 1990’s the A.D. Schneider & Company decided to drop the A.D. initials, shortening their name to Schneider & Company.

Robert Bonner handed over the reigns of the Presidency in 1994 to Mark Schall, a 15-year employee, while still remaining a stockholder until 2002 and active up until 2008.

Mark Schall
Mark
Schall
Through out the 1990's and into 2000, Schall led the company more toward smaller and more standard core technology machines, which were following the newer direction of Lean Manufacturing in the industry. These machines were still focused in the areas of Schneider Companies tradition experience: assembly, testing, inspection and production automation.

Today the company maintains much of the same diverse but complimentary mix of products it developed over the years. The history of the Schneider & Company is a history of adapting to the changing needs of manufacturing companies. As we move forward we continue to watch for the best value solutions and new technologies to bring to our manufacturing customers, as our forefathers did.